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WHU Knowledge

Get inspired!
WHU Knowledge is the school’s online expertise platform
Search for specific topics in one of our nine fields of interest or simply browse through our latest articles, podcasts, and videos. You never know what you might find!
WHU Knowledge is the school’s online expertise platform
Search for specific topics in one of our nine fields of interest or simply browse through our latest articles, podcasts, and videos. You never know what you might find!

About WHU Knowledge

WHU Knowledge is the online expertise platform of WHU – Otto Beisheim School of Management, one of Germany’s leading business schools. It provides hands-on insights for business executives, journalists, politicians, associations, and fellow researchers on a variety of economic and managerial subjects. WHU Knowledge combines the expertise of the school’s many chairs and promotes a lively exchange of ideas.

Search for specific topics in one of our nine fields of interest or simply browse through our latest articles. You never know what you might find! All of our articles have a solid research foundation and have been selected for their practical relevance. They are quick to the point and easy to read—and all are based on the expertise of one of Europe’s most renowned faculties in the field of economics or that of our prominent guest collaborators. Get inspired!

We are happy to inform you of our latest articles via our newsletter. If you wish to submit an article for publication, please contact us at presse(at)whu.edu.

AI as a Leader? A Conversation We Need to Have!
WHU Knowledge

AI as a Leader? A Conversation We Need to Have!

AI will not spare management positions. Better be prepared!

 
“We need to enable the biggest innovators”
Entrepreneurship & Innovation

“We need to enable the biggest innovators”

Dr. Joachim Peerlings, Chair Managing Director of Keysight Technologies Germany, on how the company stays agile and makes use of AI

 
Does a Ban on Inducements Improve Financial Advice?

Does a Ban on Inducements Improve Financial Advice?

Financial advisors’ conflicts of interest may merely be shifted

 
A Look at the Cost Explosion in the Healthcare System
WHU Knowledge

A Look at the Cost Explosion in the Healthcare System

Why pharmaceutical expenditures in Germany will drastically increase over time

 
High Stress Levels, Low-Quality Decisions?
WHU Knowledge

High Stress Levels, Low-Quality Decisions?

How stress impacts the quality of our decisions

 
Soccer and American Football – Compatibility or Competition?
Sports and Management

Soccer and American Football – Compatibility or Competition?

Professor Schmidt on DAZN to discuss American football’s increased popularity in Germany

 
Choosing Your Own Team?
WHU Knowledge

Choosing Your Own Team?

Why self-selected teams strongly differ from those composed randomly

 
"We Want to Serve the Market—Not Oversupply It"
Entrepreneurship & Innovation

"We Want to Serve the Market—Not Oversupply It"

Harald Wilhelm, CFO of Mercedes Benz, on the company’s strategy and its advancement in e-moblity

 
Spectacular Transfers Despite a Mountain of Debt - How Does That Work?
Sports and Management

Spectacular Transfers Despite a Mountain of Debt - How Does That Work?

Professor Sascha Schmidt about the FC Barcelona in an Inside Football Interview with DAZN

 
How Artificial Intelligence is Changing Sports Business
WHU Knowledge

How Artificial Intelligence is Changing Sports Business

New technologies could soon offer unimagined opportunities for athletes, organizers, coaches, and audiences

 
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